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Insurer profile · Kenya

Madison Insurance in Kenya

Figures, claims and complaints

Short answerChecked 23 September 2026
In Kenya, Madison operates through 2 companies on the IRA Kenya list (notice dated 30 March 2026): Madison Life Assurance Kenya Limited (long-term (life) insurers); Madison General Insurance Kenya Limited (general insurers). Each company is licensed on its own. Before you buy, dial *352# or use verify.dmvic.com to check a motor certificate. You have the choice: compare Madison with the other licensed insurers before you sign.
Long-term lifeGeneralLicensed by IRA Kenya · official list (notice dated 30 March 2026)

Madison Insurance Company

Premium (KES million)
9,439.5
Market share
4.16%
Incurred claims ratio 2025 (%)
74.2%
Complaints to IRA, Oct–Dec 2025
15

Madison Insurance Company

Premium (KES million)
5,814.5
Market share
2.47%

Regulator's figures, 2025, as printed — see the table below for the source.

Madison covers and prices in Kenya

On this page · 5 sections
  1. Madison companies licensed in Kenya
  2. Madison in Kenya: the regulator's figures (2025)
  3. Before you buy from Madison in Kenya
  4. FAQ
  5. Sources

Madison companies licensed in Kenya

CompanyLicensed as
Madison Life Assurance Kenya LimitedLong-term (life) insurers
Madison General Insurance Kenya LimitedGeneral insurers

Source: Insurance Regulatory Authority of Kenya, Licensed Entities 2026 (notice dated 30 March 2026). Names are reproduced as the regulator lists them. A licence is not a rating: it means the company may sell insurance in Kenya.

Madison in Kenya: the regulator's figures (2025)

CompanyPremium (KES million)Market shareMotorMedicalIncurred claims ratio 2025 (%)Complaints to IRA, Oct–Dec 2025
Madison Insurance Company9,439.54.16%4,112.43,232.174.2%15
Madison Insurance Company5,814.52.47%————

Source: IRA Kenya — Insurance Industry Release Q4 2025 (Appendices 7, 18, 22; complaints Figures 2–3). Compare with any other insurer: compare two insurers in Kenya · largest insurers.

Before you buy from Madison in Kenya

  1. Check that the policy is issued by one of the companies above — the licensed entity, not only the brand.
  2. For motor cover, dial *352# or use verify.dmvic.com to check a motor certificate.
  3. Ask for the schedule and the exclusions in writing, and compare them with at least one other insurer.
  4. Keep in mind the claim rule that applies to every insurer: the insurer must settle within 90 days of the claim being reported once all documents are provided, or pay a 5% penalty (Insurance Act s.203).
  5. If something goes wrong, complain to the insurer, then to the Insurance Regulatory Authority (complaints@ira.go.ke, toll-free 0800 724 499).

The rules above come from our guides: check a cover, licensed insurers and how to complain.

Tulinde is independent and not affiliated with Madison. Brand names belong to their owners.

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Frequently asked questions

Is Madison licensed in Kenya?

Yes. 2 Madison companies appear on the IRA Kenya list (notice dated 30 March 2026): Madison Life Assurance Kenya Limited; Madison General Insurance Kenya Limited.

How do I complain about Madison in Kenya?

Write to Madison first; if it does not settle, complain to the insurer, then to the Insurance Regulatory Authority (complaints@ira.go.ke, toll-free 0800 724 499).

How long does Madison have to pay a claim in Kenya?

The same rule applies to every insurer in Kenya: the insurer must settle within 90 days of the claim being reported once all documents are provided, or pay a 5% penalty (Insurance Act s.203).

Sources

  1. Insurance Regulatory Authority of Kenya — Licensed Entities 2026
Independent: Tulinde is not an insurer and does not rank insurers.How we make moneyEditorial policyWho we are

Regulator in Kenya: IRA Kenya

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Madison Insurance Kenya: licence, claims, complaints | Tulinde